San Marino, 17 October 2023 – Febal Casa, one of the most important companies in the Total Living furniture sector with 200 single-brand stores on the national and international territory, participates in Esprit Meuble 2023, the most important French trade fair for operators in the furniture sector which will take place from 18 to 21 November in Paris at Expo-Porte de Versailles.
“La marque pour aménager toute la maison”, this is the claim with which Febal Casa will present itself at the Fair with numerous furnishing proposals for the entire home.
The exhibition space Febal Casa, with its 160 m2 in pavilion 1 – Stand J49, will host for the occasion three kitchens from the new ORIGINA system and a MODULA OVER kitchen. In the living area the TRENTA bookcase and the Navigli sofa from the SOFAS. collection will be displayed Signature Collection, while in the sleeping area visitors will be able to admire the Aurora walk-in wardrobe and the new Hype walk-in closet system. The layout of the stand, consistent with the layouts of the Febal Casa stores, will present the brand’s idea of home and contemporary living. Visitors will be able to view the new collections and a selection of finishes of the different furnishing proposals.
“We chose to participate in Esprit Meuble 2023 because France offers interesting development opportunities in line with our internationalization plan. The French market will allow us to enhance the Total Living approach of Febal Casa, a brand that is characterized by its harmonious lines, with a strong Italian aesthetic taste and with a competitive price positioning. The expansion of our presence in France therefore represents a further step in our internationalization path which is taking shape through a structured growth plan both in consolidated markets and in new areas such as the Middle East and the USA. We also see great long-term prospects for our presence in the Asia-Pacific area, currently already covered with a branch in China and several sales points in the area – commented Giovanni Battista Vacchi, CEO of the Colombini Group – The fairs represent a transition important and participation in this event will allow us to make our Febal Casa brand known even more quickly beyond the border”.
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